Service providers have an urgent need to develop and deploy new services. New services help replace or replenish revenue streams as existing services are becoming commoditized or obsolete, help the service provider stay competitive and retain customers. Several forces – such as the advent of IP networks, government deregulation and a more sophisticated subscriber base – have come together to create an increasing demand for integrated services. Service providers know they must offer “triple play” services to compete, but without integration their offerings are still just a host of “single plays” subject to commoditization and a fragmented subscriber base.

Next-generation components such as application servers, service creation environments, media servers, application resources (email, voicemail, presence, location) and content can be combined to create innovative new services that increase productivity, provide entertainment, or otherwise enhance the lifestyles of enterprise or consumer users.

However, as service providers well know the process of developing, testing, integrating and supporting new services can be a very complex undertaking. Leveraging its broad experience with next-generation (as well as legacy) products and components, along with expertise with telecom standards and APIs including SIP, JAIN, OSA/Parlay and Parlay X for webservices, tekVizion can help service providers FastForward>>^SM the creation and deployment of Integrated Services.